18th November 1915
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‘CHILD LIFE: THE NATION’S GREATEST ASSET.’

Owing to the war it is more than ever necessary that the child life of the nation should be safeguarded, for children are the nation’s greatest asset. Not Britain only, but the Empire has paid her heavy toll in lives. From Canada, Australia, New Zealand, India, Britain’s loyal sons have come: many never to return. Whom have we to take their place? Only the children

The Empire rests to-day on childhood’s shoulders, and it is our duty to fit those shoulders, and it is our duty to fit those shoulders for their task. Thousands of children die in this land of ours who could be saved; thousands of children grow up stunted, warped, diseased, who with proper care would grow up healthy and useful.

It behoves us to see that not a single child be lost who can be saved. The safety of the Empire in the years to come depends on the children.

The Charter of Dr. Barnardo’s Homes is – No destitute child ever refused admission 1,577 children were rescued last year. In one fortnight recently 92 orphan and destitute boys and girls were added to this big family, which averages 7,480 children.

1,560 Barnardo Boys are serving in the Forces, and the list is growing daily.

Will you assist this National Charity to hold out the hand of help to every forlorn little one who needs their aid? Ten shillings maintains the whole of this work in all its efficiency for one minute.

Give yourself the joy of feeling that for at least one minute you are bearing upon yourself the total burden of this national work. Gifts of all kinds, money, clothing, blankets, &c., will be welcomed by the Honorary Director, Mr. William Baker, M. A., LL. B., at Headquarters, 18 to 26, Stepney Causeway, London, E.